How much will it cost you?
First Year Course Fee
|Instalment (6 months)||R12,500|
Marketing is a fast-paced and dynamic industry. Every business needs effective marketing campaigns to be able to promote their goods and services. Marketers can also work in the government sector with communication strategies being of utmost importance to these departments.
This course will assist you in managing teams of marketers, holding the responsibility for the work of other staff and leading them to conducting effective marketing campaigns.
Entry to this course is limited to those who have:
– Literacy, Language and Numeracy Online Assessment: At a year 12 level or equivalent
– A Grade 12 or National Senior Certificate;
– Completed all Core Units of Certificate IV in Marketing and Communication;
Mature age applicants, without a school leaving qualification, may apply for conditional exemption.
Course Duration (2 Years)
The nominal duration to complete this course is up to 24 months.
As this training is competency based, completion dates can vary from student to student, however will not exceed the nominal duration.
Included in course offer
Online resources and materials
See where your course could take you
Account Manager (Advertising) | Marketing and Communications Manager | Marketing Manager | Public Relations Manager | Product Manager | Senior Communications Officer
What opportunities for further studies will I have?
Credit transfers may be available into related Diploma and Advanced diploma courses.
Core and Elective Modules/Unit
This course has a total of 12 Units. 3 Core units and 9 Elective units, which Nurture Education has pre-determined the Elective units for this course set out in the table below.
Note: This course includes 5 Core units from the Certificate IV in Marketing and Communication course as a compulsory pre-requisite.
|Unit/Module of Competence||Unit Type|
|Interpret market trends and developments||Core|
|Design and develop an integrated marketing communication plan||Core|
|Undertake project work||Core|
|Develop a media plan||Elective|
|Manage budgets and financial plans||Elective|
|Identify and evaluate marketing opportunities||Elective|
|Establish and adjust the marketing mix||Elective|
|Plan market research||Elective|
|Implement and monitor marketing activities||Elective|
|Conduct a marketing audit||Elective|
|Develop and implement crisis management plans||Elective|
|Develop a marketing plan||Elective|
Qualification Framework Comparison
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